Archive for January, 2012

31
Jan
12

Louis Morgan Gifts & Pharmacy Featured in Longview’s Business Chronicles

Supporting and promoting business in the Longview trade area is a core competency of the Longview Chamber of Commerce. Our Chamber understands in order to have a healthy economic climate we must have a strong and diverse business base that creates jobs.

This week’s business feature is on Louis Morgan Gifts & Pharmacy. Mike Holbert started Louis Morgan Pharmacy in 1974. Since that time, he has turned the drug store into one of Longview’s premier pharmacies. Eight years ago, Mike’s wife, Kathi, took a small corner of the store and added a gift area. That “small corner” has now grown to be Longview’s finest gift shop, including a Bridal and Baby Registry. Diana visited with Kathi about owning your own business. “Owning your own business is a real commitment. It takes time, patience, and dedication to be successful,” stated Kathi.

Diana also visited with Kathi about how the Chamber promotes the local economy. “The Chamber is always promoting Longview businesses to help Longview grow. It also brings businesses from surrounding areas,” Kathi explains. The Longview Chamber of Commerce promotes the local economy by encouraging Longview Chamber of Commerce members and Longview residents to shop locally. All referrals given out by the Longview Chamber of Commerce are Chamber members. The Longview Chamber of Commerce website has detailed information about local businesses in the community.
At Louis Morgan Gifts & Pharmacy will find only the finest products, personal service and attention to detail. You can find Louis Morgan Gifts & Pharmacy at:

Louis Morgan Gifts & Pharmacy
110 Johnston
Longview, Texas 75601
PH: 903-758-6164 Toll Free: 877-604-0267

Store Hours: Monday-Friday 8am-6pm, Saturday 9am-5pm, Closed Sunday

23
Jan
12

Knowledge Nook Toys the Toy Place Featured in this week’s Business Chronicle

Supporting and promoting business in the Longview trade area is a core competency of the Longview Chamber of Commerce.  Our Chamber understands in order to have a healthy economic climate we must have a strong and diverse business base that creates jobs.

This week’s business feature is on Knowledge Nook Toys the Toy Place — a premier teaching supply store, PLUS toy store! Knowledge Nook the Toy Place opened for business in 1975. Attributes for their success range from providing great customer service, free gift wrapping, follow up phone calls after a purchase, and offering personable care.  “We take great pride in providing a friendly loving atmosphere for each and every customer.  I believe that is why we’ve not only stayed in business but have grown our business to provide a wider variety of in-stock products,” explained store manager,   Nick Rogers.

What makes the Knowledge Nook the Toy Place unique is their ability to target two different markets, the toy and educational industry.  They offer new teaching alternatives for today’s educators as well as provide innovative gifts for parents. 

Diana Northcutt asked Nick, Knowledge Nook the Toy Place, what do you like about doing business in Longview?  Nick explained, “We opened in 1975, our first goal was to create a close knit family feel with our customers.  Establishing these types of relationships allow us the opportunity to provide products/services that meets the needs of all generations; grandparents, children and grandchildren.”

Diana also visited with Nick about Chamber benefits and what he has enjoyed taking advantage of.  Recently, I had the chance to attend a customer service webinar on “Delivering WOW” with Myra Golden at the Chamber.  I enjoyed meeting other business professionals while being able to take advantage of a great AFFORDABLE training.  I’m glad the Chamber offers business education programming to help me be a better store manager…that’s customer service.

Knowledge Nook Toys can be found at:

114A Johnston St

Longview, TX 75601

Ph:  (903) 753-8741

Check them out on Facebook:

facebook.com/KnowledgeNook

19
Jan
12

Geocaching is catching on in Longview Texas….have you played yet?

The Longview Chamber of Commerce annual community magazine, Uniquely Longview has a new trick up its sleeve this year. In addition to all of the good information on community events, services and features of interest, this year’s focus has been on the popular activity, Geocache hunting or “Geocaching.” Tying the fun of hunting for hidden caches, some as small or smaller than a pill box, into the many treasures Longview has for visitors and residents, an official hunt has been planned that invites all comers far and near. Who will win the grand prize, a fabulous “Staycation.” Staycation is a term coined to described the activity of taking a break and doing vacation activities without leaving your home town or at least not going very far. Staycationers often leave their home and stay for a weekend in a local hotel, eat in restaurants and take in some of the many attractions that too often are overlooked in a regular daily routine. One Grand Prize for being first to solve all the designated hidden caches is a Stacation, with hotel stay at Longview’s Homewood Suites by Hilton plus tickets to local events and dinner for two at Enoch’s Stomp Vineyard and Winery. After the Grand Prize is claimed there remain 100 attractive and Official Commemorative Coins from the hunt. The collecting of coins is a very popular activity among the avid geocachers. The contest will continue until all coins have been claimed. To help get the work out, a QR code has been placed in Uniquely Longview and on a flyer that will help smart phone users connect to the website that also has the rules and information about the Uniquely Longview Geocache Hunt. The Longview Chamber of Commerce Convention and Visitors Bureau is managing the hunt and they hope to spread the work out far and wide to pull visitors into Longview.

18
Jan
12

ABC Auto Parts Recognized as Large Business of the Year

The Longview Chamber of Commerce’s Large Business of the Year Award was created to highlight and celebrate the accomplishments and contributions that make an impact not only on the business community but the community at large. Large businesses are the backbone of the economy. They create jobs, cement communities, and build strong cultures.  Tonight’s recipient, ABC Auto Parts,  has been in business since 1968 creating over 400 jobs. 

 ABC Auto Parts is the leading supplier of auto parts to automotive repair centers in the Shreveport/East Texas area. Family-owned since 1968, their number one priority is and always has been customer satisfaction. With their commitment to customer service and an unbeatable product selection, ABC is a complete resource for a wide range of customers; including do it yourselfers, new car dealers, automotive repair shops, tire stores, and oil change centers. ABC is a trusted name and the local leader in auto parts and service.

The company was started in 1968 when Loyd Pyle opened ABC Auto Parts #1. One year later he opened his second retail store. That year he also opened a warehouse distributorship and began selling other parts stores and new car dealers.

By 1985 the company had grown the wholesale business significantly, built a new 63,000 square foot distribution center and was operating four retail stores. Company President Larry Pyle and Vice President David Gordy began to expand the company store base, opening about one store per year from 1985 to 2000.

Today the company is still expanding through the addition of new stores. The goal remains to be the number one parts store in each new market it enters. The company now consists of the warehouse distribution business, twenty six retail stores, two automotive glass shops, and a truck accessory store.

ABC remains a family owned company. Today the company is owned and managed by founder Loyd Pyle’s two children, Larry Pyle and Karen Cloud, and several third generation family members. ABC remains committed to high quality products, superior customer service and strong employee relations; the business principles established by Loyd Pyle in the early days of the company.

www.abcauto.com

13
Jan
12

Blue Jean Baby Featured in Longview’s Business Chronicle

Promoting our members is one of the core competencies of the Longview Chamber of Commerce.   Recently, we kicked off a new strategy called Longview’s Business Chronicles to help promote Shop & Dine in Longview.

This week we are featuring Blue Jean Baby, Longview’s newest children’s boutique, offering a variety of boys and girls clothing lines as well as custom embroidery.  Blue Jean Baby also makes hospital door wreaths, bows, tutu sets, burp cloths and much more.  As an added customer benefit they offer FREE hospital delivery on gifts as well as baby registry services. 

Sierra Ray, owner, of Blue Jean Baby understands that customer service is key to any successful business model.  Businesses that are willing to go the extra mile are noticed and talked about! Customer loyalty is built on consistency and genuine appreciation. At Blue Jean Baby we are committed to providing that service.  Also, finding our niche’ in the market place has helped set us apart from others.  For Blue Jean Baby that niche is free hospital deliveries.

When the Chamber staff visited with Sierra about what advice she would give to someone starting a new business, it was to have an accountant help you walk through the process.  Do your research, except the unexpected and be protective of your business plan. Sierra believes joining the Chamber will open new doors through the networking opportunities.  Being involved in the community is also important to me, she explained.  As a member of the Longview Chamber I can accomplish both goals; meeting new people and become engaged.

Blue Jean Baby is conveniently located at 1017 N. 4th Street, in Longview, Texas just one block north of the Mud Hut.  Hours: Monday-Friday 9a-5p & Saturday 10a-2p.

 

07
Jan
12

Longview’s Business Chronicles Features Sweet Treats and Gifts

Promoting our members is one of the core competencies of the Longview Chamber of Commerce.   Recently, we kicked off a new strategy called Longview’s Business Chronicles to help promote Shop & Dine in Longview.

This week’s business feature is on Sweet Treats and Gifts.  They offer a variety of sweet goods.  As the only candy store in our community, they are the only store that offers 24 flavors of Jelly Belly’s, 18 flavors of saltwater taffy, a Pucker Powder Machine with 12 flavors, novelty candies, Zots, 6 flavors of Pop Rocks, 11 flavors of caramel/chocolate apples that be dipped into just about any candy, and a line of gourmet chocolates.

Owners Belinda Freeman and Teresa Boyce credit the Small Business Development Center, research and finding a preceptor for their success.  “The SBDC can guide you in the right direction.  They have a wealth of knowledge and know where to guide you in the community.” Teresa stated.

Belinda and Teresa said that they joined the Chamber because the Chamber’s vision reiterates their own values, “To be recognized as an effective resource, provide relevant, innovative and impactful programming that ensures a healthy business climate and an enhanced quality of life for Longview.”  They cannot wait to jump into the knowledge and experience the Chamber has to offer because they see that one day they can give those experiences back to others.

If you are looking for shop that offers an array of sweets and exceptional treats, stop by Sweet Treats and Gifts.  They are located in the French Quarter shopping center beside Starbucks.

Sweet Treats and Gifts is open Tuesday – Thursday: 10:00am to 6:00pm and Friday – Saturday: 10:00am to 7:00pm.

Sweet Treats

409 W Loop 281, Suite 102

Longview, TX  75605

Sweettreatsgifts.com

05
Jan
12

Health Care Reform: Form W-2 Reporting Requirements

The Patient Protection and Affordable Care Act (PPACA) requires employers to report the aggregate cost of employer-sponsored group health plan coverage on their employees’ Forms W-2. The purpose of the reporting requirement is to provide information to employees regarding how much their health coverage costs.

This requirement was originally effective for the 2011 tax year and the W-2 Forms that would be provided in January 2012. However, the IRS later made reporting optional for 2011 for all employers. The IRS has further delayed the requirement for small employers (those who file fewer than 250 Forms W-2) by making it optional for these employers until further guidance is issued. For the larger employers, the requirement will be mandatory for the 2012 Forms W-2 (that must be issued in January 2013).

Please note that although the information must be disclosed on the W-2, this requirement does not mean that the cost of the coverage will be taxable to the employee.

This The Ward Agency Legislative Brief describes the Form W-2 reporting requirement, including guidance provided by the IRS in Notice 2011-28. Please read below for more information.

FORM W-2 REPORTING REQUIREMENT

Section 9002(a) of PPACA provides that employers must disclose the aggregate cost of applicable employer-sponsored coverage provided to employees on the employee’s Form W-2. Section 9002(a) specifically adds this information to the list of other items that must be included on the Form W-2. These items include information such as the individual’s name, social security number, wages, tax deducted, the total amount incurred for dependent care assistance under a dependent care assistance program and the amount contributed to any health savings account (HSA) by the employee or his or her spouse.

The inclusion of this information on the Form W-2 does not change the requirements with respect to taxable income, or the tax exclusion for amounts paid for medical care or coverage. Those items are addressed in another portion of the tax law that is not affected by this change. However, this information may be used to determine whether a plan is a “Cadillac plan” for purposes of the excise tax on high-cost health plans that will take effect in 2018.

The IRS has clarified that the reporting rule does not require an employer to issue a Form W-2 including the aggregate cost of coverage to an individual if the employer does not otherwise have to issue a W-2 for that person. For example, an employer would not have to issue a Form W-2 to a retiree or other former employee receiving no reportable compensation.

EMPLOYERS SUBJECT TO THE REPORTING REQUIREMENT

In general, all employers that provide applicable employer-sponsored coverage must comply with the Form W-2 reporting requirement. This includes government entities, churches and religious organizations, but does not include Indian tribal governments. However, until further guidance is issued, small employers are not subject to the reporting requirements. An employer is considered a small employer if it had to file fewer than 250 W-2 Forms for the prior calendar year. C

COVERAGE THAT MUST BE REPORTED

Under this new requirement, the information that must be reported relates to “applicable employer-sponsored coverage.” Applicable employer-sponsored coverage is, with respect to any employee, coverage under any group health plan made available to the employee by the employer which is excludable from the employee’s gross income under Code sect. 106.

For purposes of this reporting requirement, it does not matter whether the employer or the employee pays for the coverage – it is the aggregate cost of the coverage that must be reported. The aggregate cost of the coverage is determined using rules similar to those used for determining the applicable premiums for purposes of COBRA continuation coverage. It must be determined on a calendar year basis.

Some types of coverage do not need to be reported on the Form W-2 under this requirement. These are:

  • Coverage under a dental or vision plan that is not integrated into a group health plan providing other types of health coverage;
  • Coverage under a Health Reimbursement Arrangement (HRA);
  • Coverage under a multiemployer plan;
  • Coverage for long-term care;
  • Coverage under a self-insured group health plan that is not subject to COBRA (such as a church plan);
  • Coverage provided by the government primarily for members of the military and their families;
  • Excepted benefits, such as accident or disability income insurance, liability insurance, or workers’ compensation insurance;
  • Coverage for a specific disease or illness; and
  • Hospital indemnity or other fixed indemnity insurance.

Also, salary reduction contributions to a health flexible spending arrangement (FSA) under a cafeteria plan are not required to be reported. However, if the amount of the health FSA for the plan year (including optional employer flex credits) exceeds the salary reduction elected by the employee for the plan year, the amount of the health FSA minus the salary reduction election must be reported.

The reporting requirement does not apply to amounts contributed to an Archer medical savings account (Archer MSA) by the employee (or spouse) or amounts contributed to a health savings account (HSA) by the employee (or spouse). Those amounts are already required to be separately accounted for on the Form W-2.

If an employer provides coverage (such as continuation coverage) to an employee who terminates employment during the year, the employer may apply any reasonable method of reporting the cost of coverage for that year, as long as that method is used consistently for all employees. Regardless of the method used, an employer does not have report any amount for an employee who requested a Form W-2 before the end of the year.

Example: Bob is an employee of ABC Company on January 1, and continues employment through April 25. Bob had individual coverage under ABC Company’s group health plan through April 30, with a cost of coverage of $350 per month. Bob elected continuation coverage for the six months following termination of employment, covering the period May 1 through October 31, for which he paid $350 per month. ABC Company will have applied a reasonable method of reporting Bob’s cost of coverage if it uses either of the following methods consistently for all employees who terminate coverage during the year:

  • Reports $1,400 as the reportable cost under the plan for the year, covering the four months during which Bob performed services and had coverage as an active employee; or
  • Reports $3,500 as the reportable cost under the plan for the year, covering both the monthly periods during which Bob performed services and had coverage as an active employee, and the monthly periods during which Bob had continuation coverage under the plan.

COMPLIANCE STEPS FOR EMPLOYERS

Although this requirement is now optional for the 2011 tax year, employers that will have to comply in future years should ensure that they (or their payroll provider) are prepared to gather this information in advance of having to complete the Forms W-2 for 2012. In doing so, they should make sure they can identify the applicable employer-sponsored coverage that was provided to each employee and be prepared to calculate the aggregate cost of that coverage.

Employers may also have to address questions from employees regarding whether their health benefits are taxable under this new requirement. They can assure employees that this reporting is for informational purposes only, to show employees the value of their health care benefits so they can be more informed consumers. The amount reported does not affect tax liability, as the value of the employer contribution to health coverage continues to be excludible from an employee’s income, and it is not taxable.

The Ward Agency will continue to update you if additional information becomes available with respect to this requirement.

03
Jan
12

Morgan Abbigail Featured in Longview’s Business Chronicles

Promoting our members is one of the core competencies of the Longview Chamber of Commerce.   Recently, we are kicked off a new strategy called Longview’s Business Chronicles to help promote Shop & Dine in Longview.

This week’s business feature is on Morgan Abbigail owned by Morgan Tomberlain.  We asked Morgan what she believes is unique about her business.   What sets Morgan Abbilgail apart from other stores, is the customer service, education and experience in the fashion industry. Morgan attended textile science classes and also worked under a designer in New York.  Everything Morgan has learned she applies to her business. She focuses on the wants and needs of each customer as an individual. Every person has a unique body shape, size and taste in clothing. Her goal is to coordinated outfits for her customers that allows them feel great about themselves. Morgan dresses ladies of all ages from teenagers to octogenarians and everyone in between. The best part of it is, they leave Morgan Abbilgail’s feeling fabulous and confident.

Diana Northcutt asked Morgan Tomberlain why Morgan Abbigail joined the Chamber? Morgan explained, “Growing up in a family of Longview small business owners, I know the importance of promoting our community and encouraging our citizens to shop local. I feel the Longview Chamber of Commerce helps with both of these tasks. In addition, the Chamber is a valuable source that puts me in touch with other local business owners and they also provide educational seminars with timely subject content. “

Morgan Abbigail specializes in women’s and men’s clothing and provides a stylish retreat for the fashionable shopper. From the store’s cozy yet chic atmosphere to the superior customer service, Morgan Abbigail brings a whole new shopping experience to Longview.

Morgan Abbigail is open Monday through Friday 10:00 to 5:30 and Saturdays 11:00 to 4:30.

Morgan Abbigail

1505 Judson Road

Longview, TX 75601

 

www.morganabbigail.com




 

January 2012
M T W T F S S
« Dec   Feb »
 1
2345678
9101112131415
16171819202122
23242526272829
3031  

RSS Longview Chamber RSS

Twitter


Follow

Get every new post delivered to your Inbox.